Footwear of the Future
Movies and marketers have been joining forces for years to bring us a corporate branded vision of the future. In fact, they've been doing it long enough now that the promised future is nearly here -- and the folks at McFly2015 want their self-lacing moon-boot Nikes. Come on, Nike, you promised!If you've never seen the 1989 film Back to the Future 2, you probably don't know what I'm talking about. Honestly, I only vaguely remember it. Apparently, Marty (played by Michael J. Fox) finds himself at one point in 2015 sporting an excellent pair of high-tech Nikes.
As pointed out over at the Mental Floss blog, the clock is ticking. Will Nike pony up the futuristic gear in time for Marty to have a pair to wear in eight years? Will said Nikes cost more than a year's allowance? Will anyone want to be caught dead in them? Only time will tell (unless you have a flux capacitor on ya).


1 Comments:
Yes!
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