Pirate Hype Game!

Can you feel it? If you don’t now, you soon will. It’s called a hype surge, and this holiday weekend it’s brought to you by the uber-marketing geniuses behind Pirates of the Caribbean: At World’s End. We’re doing out part to contribute to the inescapable POTC3 presence in every corner of your existence with our just-in-time review.

Hey, maybe we could make a game of it. Starting right now, you could keep track of every time you hear anything about the movie. Give yourself one point for every paid reference you see/hear/read: TV spots, radio, web ads, etc. Give yourself two points for every “news” or other non-ad media mention. Give yourself three points from every “real” person who says/e-mails/texts something to you about it (without your bringing it up). And give yourself five points if your parents, aunts, uncles, youth pastor, or Sunday School teacher talk about it.

Keep counting through Tuesday morning or so -- and let us know your score. The winner gets a free arrgh. And maybe an eye patch.