And Now . . . Cheese

Ah, YouTube, bringing us video from the world over. I can't help wanting this clip to turn into a Monty Python sketch, but it's a straight-up, hard-hitting UK news piece about people who chase wheel cheese down a hill. Violently. On purpose. Every year.

And for what do they race? Well, the cheese, of course. Provide your own commentary.

Via kottke.org.